work
Product Design
Kanomi
Rooted in the Caribbean. Designed for empowered women.
The client's goal was to expand KANOMI’s presence beyond Venezuela by launching a responsive, user-friendly Shopify website that reflects its bold identity while creating a seamless shopping experience for international customers.
My approach focused on building a website that enabled effortless browsing, boosted global sales, and eliminated friction in the purchase journey- particularly for customers who were previously limited to WhatsApp-based orders.
Industry
E-commerce
Fashion
Scope
Web Development
Year
2023
A curated view of Kanomi’s exclusive collections, designed to reflect its seasonal rhythm and Caribbean-rooted aesthetic
A curated view of Kanomi’s exclusive collections, designed to reflect its seasonal rhythm and Caribbean-rooted aesthetic
Overview
Designed a responsive, user-friendly Shopify site that reflects KANOMI’s bold brand identity, with the goal of creating a seamless shopping experience for international customers and supporting the brand’s global growth.
Challenge
Kanomi needed a digital presence that brought its unique brand identity and mission to life- tailored for a global audience. The challenge was to translate that vision into a responsive, commerce-ready experience.
The home screen showcases the brand’s authentic spirit, combining elements of nature, culture, and empowerment, inviting users into a digital space that feels as personal and unique as the brand itself
Approach
Building an intuitive UX flow was essential to delivering a seamless shopping experience, but equally important was capturing and enhancing Kanomi's unique brand identity.
My approach focused on blending functionality with storytelling- translating the brand’s authentic essence into a bold digital presence. By preserving its clean aesthetic, empowering femininity, and bringing its Caribbean roots to life, I shaped a design that feels both elevated and true to its core.
Results
Crafted a Shopify-powered site designed to elevate the brand online, offering a seamless, intuitive shopping experience that supports both storytelling and international expansion.
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@ 2025 Valentina Gilly.
@ 2025 Valentina Gilly.
All rights reserved.
All rights reserved.
@ 2025 Valentina Gilly.
All rights reserved.
Overview
Designed a responsive, user-friendly Shopify site that reflects KANOMI’s bold brand identity, with the goal of creating a seamless shopping experience for international customers and supporting the brand’s global growth.
Product Design
Kanomi
Industry
E-commerce & Fashion
Scope
Web Development
Year
2023
The client's goal was to expand KANOMI’s presence beyond Venezuela by launching a responsive, user-friendly Shopify website that reflects its bold identity while creating a seamless shopping experience for international customers.
My approach focused on building a website that enabled effortless browsing, boosted global sales, and eliminated friction in the purchase journey- particularly for customers who were previously limited to WhatsApp-based orders.
A curated view of Kanomi’s exclusive collections, designed to reflect its seasonal rhythm and Caribbean-rooted aesthetic
Challenge
Kanomi needed a digital presence that brought its unique brand identity and mission to life- tailored for a global audience. The challenge was to translate that vision into a responsive, commerce-ready experience.
Approach
Building an intuitive UX flow was essential to delivering a seamless shopping experience, but equally important was capturing and enhancing Kanomi's unique brand identity. My approach focused on blending functionality with storytelling- translating the brand’s authentic essence into a bold digital presence. By preserving its clean aesthetic, empowering femininity, and bringing its Caribbean roots to life, I shaped a design that feels both elevated and true to its core.
The home screen showcases the brand’s authentic spirit, combining elements of nature, culture, and empowerment, inviting users into a digital space that feels as personal and unique as the brand itself
Previous Project
Next Project